Managing the digital workplace as a eco-system

With Swisscom and the Richemont Group.

We had two guests at the end-of-November work session: Thomas Maeder, Digital Experience Manager, SwissCom and Neil Morgan, Richemont International, Digital Workplace Team Lead at Richemont International. Our topic was how to integrate a govern a digital eco-system in a large organization.

Thomas took us through the Swisscom experience over the past few years. They’ve done very impressive work. (Thomas was on the Advisory Board for my 2014 annual survey and research.)


Work culture differences

Focus on Asian and European work cultures.

We welcomed CheeChin Lieu, Enterprise Community Manager of BASF (based in Germany) to our work session on the theme of how work cultures differ in countries/regions. His presentation was entitled “How to work with people who think & act differently?”


CheeChin walked us through some theory and academic studies, then moved straight to specific and practical differences between Asian and European work customs.

Digital for all à la Société Générale

Nous avons vu l’initiative Digital for All de la Société Générale : le mobile workplace et leur stratégie qui va au delà du BYOD. “Fournir des outils aux collaborateurs pour inventer la banque de demain”.


Nous avons vu également la nouvelle approche news qui s’intitule “SG News”. Une démo live nous a convaincu de l’intérêt de cette nouvelle app qui donne la main à chaque personne à lire ce qui lui est pertinent, où et quand elle veut.